Building content templates
Reusable blueprints for a visual post - a caption skeleton, hashtags and per-frame guidance. Structure, never a picture.
Updated
A content template is a blueprint you start a draft from: a caption skeleton, a set of hashtags, and guidance for each slide or scene. Templates are structure only. Nothing here composites, renders or generates a picture.
Templates live in a workspace and can be shared with the team or kept personal.
BEFORE YOU START
- A workspace you can reach.
- The "create" permission to save a template. Deleting one needs to be the author or a workspace manager.
- Nothing else, and no credits.
STEPS
- Open the workspace and choose Content templates, or go to /app/workspaces/{workspace}/content-templates.
- Under "New template", fill in "Name", and optionally "Description", "Category", "Platform" and "Aspect ratio".
- Choose the "Library": Team or Personal.
- Write the "Caption skeleton". A hook line, the one idea, and a call to action is a good shape.
- Add "Hashtags" as a comma-separated list.
- Under "Frames", choose "Add frame" for each slide or scene and write what should go on it. Use "Remove" to drop one.
- Choose "Save template".
WHAT YOU SHOULD SEE
The template in the list. Choose "View" on a row to expand its contents, and "Hide" to collapse it again.
WHAT THIS WILL NOT DO
- It does not produce an image. The frames are written guidance for whoever makes the visual.
- It does not schedule or publish.
- Loading a template's contents can fail without the template being empty. The page keeps those two apart on purpose.
- Deleting is limited to the author or a workspace manager, so a shared template cannot be removed by anyone who happens to see it.
IF IT DOES NOT WORK
- "That template could not be saved." usually means a missing name or a permission you do not have.
- "This template's contents could not be loaded, so nothing is shown below. That is not the same as an empty template."
- "That template could not be deleted, so it is still in this library."
- "Only the author or a workspace manager can delete this template."
- "This is a personal template." means it belongs to somebody else.
- "You do not have access to this workspace."
COMMON QUESTIONS
Is a template the same as a prompt?
No. A prompt is an instruction to the AI writer. A template is a blueprint a person fills in, and it carries frame guidance a prompt does not.
Can I start a draft from a template?
Yes, through the "Create from a template" journey in Create. Templates live in a workspace, so choose one first.
RELATED GUIDES
- Saving reusable prompts
A workspace prompt library - shared or personal, versioned on every edit, and offered inside the content editor.
- Writing and approving content
The content editor - saving versions, submitting for approval, approving, and why an author cannot approve their own work.
- Generating an image
Pricing an image plan before anything is charged, choosing a model, and what happens when no image provider is active.